Nathan Who?

Shedroff! Remeber the name. He is changing the way we experience things, information and environments.

Calling himself an experience designer, he has become an expert and leader in the fields of Information Architecture, Interaction Design, and Online and Interactive Media, with extensive, professional experience.

He has a book just coming out called "Making Meaning: How Successful Businesses Deliver Meaningful Customer Experiences" wriiten with Steve Diller and Darrel Rhea. It should be a pretty good read.

Brian Collins, Executive Creative Director, Ogilvy + Mather Worldwide says, “We're now hip deep, if not drowning, in the ‘experience economy.’ Here's the smartest book I've read so far that can actually help get your brand to higher ground, fast. And it's written by people who not only drew the map, but blazed these trails in the first place.”

Well consider meeting Arngee another experience!